Technical SEO Audits
A full crawl and review — indexing, canonicals, redirects, sitemaps, robots rules and the errors quietly costing you visibility.
SEO Services
SEO Built On Technical Foundations
Technical SEO, on-page work and content structure from a developer's side of the problem — fixing the things that stop search engines understanding and ranking your site.
Overview
Fix the foundations first
A lot of SEO advice is content strategy sitting on top of a site that search engines can't crawl properly. Slow pages, JavaScript-rendered content, missing canonical tags, duplicate URLs and broken structured data will cap your results no matter how much you publish.
I work on that layer first, because it's the part I can actually fix in the code. Once the technical foundation is solid, on-page work and content structure have something to build on — and you can measure whether it's working.
Where the platform itself is the bottleneck, the honest answer is often a rebuild on a modern stack rather than more optimisation on top of it.
What I Offer
SEO services
Core Web Vitals
Real performance work in the code: LCP, CLS and INP fixed through rendering, images and bundle size rather than a caching plugin.
On-Page Optimisation
Titles, meta descriptions, heading hierarchy, internal linking and image alt text, done page by page with search intent in mind.
Structured Data
Schema markup for your organisation, articles, products, FAQs and breadcrumbs — implemented and validated, not just added.
Content Structure
Planning which pages should exist and how they link together, so each one targets a clear intent instead of competing with itself.
Local & Migration SEO
Local search setup for businesses serving a region, and safe migrations that preserve rankings when a site is rebuilt or moved.
Process
Get a free quoteHow the work gets done
Six stages, each with something you can see and sign off.
- 01
Discovery
We establish what you actually want from search — which customers, which queries, which pages — and what's happening now.
- 02
Planning
A full technical audit and keyword research, turned into a prioritised list ordered by impact rather than by how easy it is.
- 03
Design
Site structure and URL architecture planned so each page has one clear job and links sensibly to the rest.
- 04
Development
The fixes implemented in the code: performance, rendering, metadata, structured data, redirects and internal links.
- 05
Testing
Everything validated — rich results tested, Core Web Vitals measured, crawl re-run to confirm the errors are actually gone.
- 06
Launch
Changes submitted to Search Console, then tracked over following weeks so you can see what moved and what didn't.
Why Work With Me
What you actually get
One software engineer, not an agency layer. Direct communication, one person accountable, no budget spent on account managers.
A developer doing SEO
I can fix the rendering, the build and the code. Most SEO reports end with recommendations someone else has to implement.
No ranking guarantees
Nobody can guarantee a position on Google, and anyone who does is selling something. I show you what changed and what it did.
Measurable reporting
Search Console and analytics data, explained in plain terms — impressions, clicks and positions, not a vanity score out of 100.
Rankings preserved on rebuilds
If you're redesigning, redirects and URL structure are planned up front so a new site doesn't reset your search visibility.
Content that reads like a person wrote it
Pages written for the reader with the search intent in mind. Keyword stuffing hurts rankings and reads badly to customers.
Honest about timelines
Technical fixes can show up in weeks; competitive rankings take months. I'll set expectations before you spend anything.
Selected Projects
View all workRelated work
Real projects where seo services was part of the build. Each one has a full case study.
FAQ
Common questions.
The things clients ask most before starting a seo services project. Anything not covered here, just ask.
No, and I'd be careful with anyone who does. Rankings depend on competition, domain history and factors outside anyone's control. What I can do is fix the technical issues holding your site back and improve the pages you want found — then show you what actually moved.
Technical fixes like indexing errors and Core Web Vitals can show up within a few weeks. Ranking improvements for competitive terms usually take a few months of consistent work. I'll give you a realistic picture for your specific market.
Technical SEO is whether search engines can crawl, render and understand your site — speed, indexing, structured data, URL structure. Content SEO is whether the pages answer what people are searching for. Both matter, but technical problems put a ceiling on what content can achieve.
Not if it's planned properly. URL structure is preserved where possible, redirects are mapped before launch, and metadata carries over. Rankings usually dip briefly after a migration and recover — the risk comes from doing it without a redirect plan.
Yes. Technical SEO work on WordPress often means performance, theme-level fixes and cleaning up plugin conflicts. If the platform itself is the bottleneck, I'll tell you and give you the option of a rebuild.
Both. A technical audit and fix is a defined project. Ongoing content and optimisation work is monthly. Most clients start with the audit, because it tells us whether ongoing work is worth doing yet.
Want to know what's holding your site back?
Send me your URL and what you want to rank for. I'll take a look at the technical side and tell you what I find — honestly, including if there's not much wrong.